PURPOSE & RELEVANCE FOR THE ORGANIZATION:

Contributes to the achievement or exceeding of sales figures and KPI targets by:
• Creating an emotional connection with the customer and representing the brand values
• Serving customers, selling products and diligently executing store operations
• Using specialist knowledge and experience to give feedback and support to team members
• Best possible brand presentation using consistent and CI-compliant presentation
standards and considering the Retail Marketing Calendar

MAIN AREA OF RESPONSIBILITY

Sales Assistant:
• Is aware of store and individual targets and actively works to meet or exceed these by
using all the resources available in the store
• Meets or exceeds customer expectations, boosts sales and drives brand recognition by
using appropriate elements of the customer service model
• Creates an emotional connection with every customer by being a passionate and
enthusiastic brand ambassador
• Proactively incorporates basic core and seasonal product knowledge into his/her service
approach within his/her assigned store zone(s)
• Maintains an appealing, pleasant and inviting environment for customers to shop in and
pays attention to Visual Merchandising as well as tidiness and cleanliness
• Complies with store rules and procedures (SOM regulations) to maintain a safe shopping
and working environment
• Ensures the product offer in the store is made available to customers by assisting with
deliveries and replenishing the sales floor
• Completes sales transactions quickly and accurately while adhering to defined cash
protection procedures (if applicable)
• Minimizes loss by always keeping an eye on stock levels while serving customers
• Trains new team members (if applicable)
• Collaborates productively and respectfully with team members to meet or exceed store
targets
• Signalises a desire to continually learn and seizes all available opportunities to advance
his/her development and increase performance
• Endless Aisle (if applicable): informs customers about new ordering/sales possibilities in
the online shop and uses the Endless Aisle tablet to offer product descriptions and/or
customer feedback on products during the sales process
• Click & Collect (if applicable): supervises and monitors new online orders which are placed
by online customers and have to be reserved, packed and handed over to the customer in the
store

Merchandising Display:
• Ensures that the stores adhere to European standards and guidelines, offering all
consumers a brand shopping experience
• Ensures best-in-class set-up of all shop windows, including outfit and positioning of
mannequins, lighting, cleanliness, steam application and price indication
• Is responsible for clearly separated in shop-in-shop set-ups to emphasize category
specific product presentation
• Ensures correct usage and positioning of in-store communication tools
• Executes correct dressing of mannequins and positioning of props in the store
• Uses and maintains Brand Retail and VM standards and organizes regular training on
these topics for the respective store team
• Regular reporting from the stores such as monthly entries in the VM Compliance Tool
including taking pictures and uploading these in the system
• Planning and implementing of marketing activities, campaigns and activations in
alignment with the Marketing department and VM Manager
• Provides input and, after consultation with VM Manager and the Marketing team, orders
the Instore Communication Tools (ISC) for the respective store, if applicable

KPIs:
• VM ambassador in the store
• Linked to the currently applicable store KPIs (for example NPS, Net Sales, UPT, etc.)
• VM store compliance results

CONTACTS:
• Customers
• Colleagues and supervisors
• Visual Merchandising Team and/or Sales staff

Knowledge, skills and experience:
• Basic competencies of a Retail Professional
• Fluency in local language (written and spoken), good knowledge of English
• Basic MS Office skills (Word, Outlook, Excel, PowerPoint)
• Good communication skills

MINIMUM QUALIFICATIONS
• Apprenticeship as a Retail Professional
• Completed vocational training as visual marketing designer desirable
• At least 6 months of work experience in sport and/or fashion retail.
• Willingness to travel occasionally and support store openings in other locations

VM Specialist (full-time) - FO Biatorbagy